Announcing Taylor Swift Flyaway Contest for DiGi Music Unlimited subscribers
All expenses paid trip to catch the Fearless Tour concert in London
SHAH ALAM, 5 NOVEMBER 2009: DiGi Telecommunications Sdn Bhd ("DiGi") is creating more unique music experiences for DiGi Music Unlimited subscribers with the announcement of the Taylor Swift Flyaway Contest today. This follows similar successful flyaway contests in the past months to see Kelly Clarkson and U2 perform in Barbados and London respectively.
In collaboration with Universal Music, DiGi is sponsoring two lucky winners and their partners on an all expenses paid trip to catch the sensational country pop singer "live" at Wembley Arena, London on 23 November 2009. The London concert is part of Taylor Swift's on-going Fearless Tour and the only non-US leg of her tour to date. The Fearless Tour will then continue next year in the US.
Koay Chee Keong, DiGi's Head of Segments, said: "As the number of subscribers to DiGi Music Unlimited continues to grow, so does our music service offering. We want to ensure that they continue to enjoy 'money can't buy' experiences like this rare opportunity to see Taylor Swift perform in person.
"The Flyaway Contest is our way to engage the fans among our valued DiGi Music Unlimited subscribers by making their music experience memorable for them."
Running from 5-15 November 2009, the Taylor Swift Flyaway Contest is open to all DiGi Music Unlimited subscribers. All they have to do is log onto www.DiGiMusic.com.my/taylorswift and become a fan of the American country pop artiste.
They will receive an e-mail in their DiGi Music Unlimited mailbox with a set of 15 questions about Swift. The top two entries with the most correct answers will win the grand prize - an all expenses paid trip for two, inclusive of air tickets, hotel accommodation and the Fearless Tour concert tickets in London.
There will be ten (10) consolation prizes in the form of Taylor Swift's merchandise, namely T-shirts and CDs. Winners will be notified by 17 November 2009.
For more details on this contest, log onto www.DiGiMusic.com.my/taylorswift
About Taylor Swift
Taylor Swift, Billboard's best-selling artist in 2008, has topped the Billboard 200 in 11 non-consecutive weeks in the US this year with her latest album Fearless, which has sold more than four million copies worldwide since its release in November last year. She will be releasing her repack album, Fearless Platinum Edition soon, which will have six new songs, a DVD and behind-the-scene clips of her music videos.
Established in 1995, DiGi is listed on Bursa Malaysia and is part of the global telecommunications provider, Telenor Group. It is the first telco to operate a fully digital mobile network in Malaysia. DiGi focuses on making it easy, keeping it relevant and providing the best deals to ensure excellent customer experience in mobile and broadband. Through its corporate initiative, Deep Green, DiGi is committed to a sustainable business that is financially and ecologically responsible to all stakeholders.
Corporate Communications Department.